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Family Vacations: Frankenmuth

©Bronner's Christmas Wonderland It’s always Christmas at Bronner’s Christmas Wonderland.

You'll enjoy the magic of Christmas year-round at this quaint village that seems to have jumped from the pages of a German fairy tale. Downtown shops and restaurants have a Bavarian theme -- right down to the old-fashioned candy shops and restaurants with lederhosen-clad servers. A 35-bell carillon housed in a glockenspiel tower rings throughout the day and reenacts the story of the Pied Piper with carved wooden figures that move about on tracks.

The town's best-known attraction is Bronner's Christmas Wonderland. It's the world's largest Christmas store, welcoming two million guests each year from all over the world. Visitors are greeted by a 17-foot-tall Santa and the country's largest year-round lighted outdoor Christmas display. The store is the size of several football fields and contains thousands of ornaments, nativity sets from miniature to life-size, and just about every other type of Christmas item you can possibly imagine. From June through December, it snows for two minutes every half hour in Bronner's west lobby.

Frankenmuth Information

Address: Convention and Visitors Bureau, 635 S. Main St., Frankenmuth, MI

Telephone: 800/FUN-TOWN

Hours of Operation: varies

Admission: varies

To learn more about family vacation destinations, see:

  • Family Vacations: Learn about hundreds of family vacations in destinations all over North America.
  • Michigan State Guide: Learn about Mobil Travel Guide-rated hotels and restaurants in Michigan, as well as other recreational activities.
  • Scenic Drives: For those who think that getting there is half the fun, we have compiled more than 100 of the most scenic drives throughout the country.


Laura Sutherland is a widely acknowledged authority on family travel and has published several books on the topic, including Best Family Ski Vacations In North America and Tropical Family Vacations.